Clear pricing, no tangled contracts
Start with free Sandbox. Paid plans: platform subscription + fair-use. WhatsApp conversations are billed by Meta to your WABA.
Sandbox
Free
Try the API with Meta test numbers. Not for production business operations.
- Inbox & manual reply (test)
- Meta Embedded Signup OAuth
- 50 messages/month (test number)
Starter
Rp 149.000/month
Start WhatsApp business ops with template broadcasts and a generous fair-use quota.
- 1 WhatsApp number
- Template broadcast
- 10,000 messages/month fair-use
- Flat subscription, Meta billing separate
Growth
Rp 349.000/month
Multi-agent, extra seats, and higher chat volume.
- 2 WhatsApp numbers
- Multi-agent (3 seats)
- Campaign analytics
- 25,000 messages/month fair-use
- Keyword chatbot
Feature comparison
Swipe right to compare plans.
| Aspect | Sandbox | Starter | Growth | Business |
|---|---|---|---|---|
| Price/month | Free | Rp 149k | Rp 349k | Rp 899k |
| WhatsApp numbers | 1 (test) | 1 | 2 | 5 |
| Fair-use quota/month | 50 (test) | 10,000 | 25,000 | Unlimited |
| Send to customer numbers | ||||
| Inbox dashboard | ||||
| Template broadcast | ||||
| Media in inbox | ||||
| Multi-agent | 3 seats | 10 seats | ||
| Campaign analytics | ||||
| Chatbot rules | Rules | |||
| Pay subscription | ||||
| REST API | Sandbox | Limited | Full | |
| When fair-use quota runs out | Blocked | Upgrade plan | Upgrade plan | AUP / rate limit |
Monthly cost estimate
Compare subscription plans and an estimate of Meta conversation charges from your message volume.
The calculator uses service rates that apply from 1 Oct 2026. Service messages stay free through 30 Sep.
Promo broadcasts, product offers, and re-engagement templates.
Order notices, OTP, delivery status, and payment reminders.
Still free through 30 Sep 2026.
Inbox replies inside the 24-hour window via Cloud API. From 1 Oct: Indonesia service = utility list rate, after 1,000 free messages per number per month. No volume tiers.
How is fair-use quota used?
Fair-use on the Starter plan (10,000 outbound messages/month) is the Wapedia send cap. Meta conversation charges are billed separately to your WABA.
Estimate summary
Monthly cost estimate from the volume above.
Subscription Starter
Includes 10,000 message quota
Meta estimate (Marketing)
300 messages × Rp 651 (Meta estimate)
Meta estimate (Utility)
100 messages × Rp 396 (Meta estimate)
Meta estimate (Service CS)Applies 1 Oct 2026
500 billable messages × Rp 396 (after 1,000 free)
Estimated total
Wapedia plan + estimated Meta charges (not a message-balance top-up).
Rp 581.900
/month
Service rates from 1 October 2026
Meta published the 1 Oct rate cards on 1 Sep 2026. The calculator above uses the 1 Oct view; service messages stay free through 30 Sep.
- 11,000 free service messages per business phone number per month. No rollover; resets monthly; Meta charges from the 1,001st.
- 2Replies sent from the WhatsApp Business app (coexistence) stay free after 1 Oct. App-sent messages do not open or extend Cloud API windows.
- 3Replies from the Wapedia inbox use Cloud API, so they are billed at the service rate.
- 4A payment method must be on the WABA before 30 Sep 2026. Without it, Meta stops delivering service messages on 1 Oct.
Official Meta documentation
Two clear bills
Wapedia subscription + Meta billing
Pay the plan for features and fair-use. WhatsApp conversations are billed by Meta to your business account. Add a payment method in WhatsApp Manager after connecting a number.
Monthly subscription
Starter 10,000, Growth 25,000, Business unlimited outbound messages/month (platform fair-use).
Meta conversation charges
Meta bills the WABA by category (marketing, utility, authentication, service). Meta published the 1 Oct 2026 cards on 1 Sep 2026: Cloud API service messages are billed per delivered message at the same list rate as utility/authentication — no volume tiers.
Pay the plan via Midtrans
Check out Starter/Growth/Business in Settings via Snap (VA, e-wallet, card).
Need more volume?
Upgrade to Growth or Business (unlimited). WhatsApp conversations are still billed by Meta to your WABA.
Messages 1 … N
Still within fair-use — sending through Wapedia works.
Need higher volume
Upgrade the plan (Business unlimited). WhatsApp conversations are still billed by Meta to your WABA.
Fair-use quota examples
- Starter (Rp 149.000/mo)10.000 messages
- Growth (Rp 349.000/mo)25.000 messages
- Business (Rp 899.000/mo)Unlimited messages
Midtrans is for plan checkout — not a message-balance top-up. Plan purchases are final and Non-Refundable.
- ·Free Sandbox for Meta test numbers.
- ·Replies from the Wapedia inbox = Cloud API, billed from 1 Oct 2026 (after 1,000 free/number/month). Replies from the WhatsApp Business app (coexistence) stay free.
- ·Broadcast templates are Meta marketing — often the highest line on the Meta invoice.
- ·We do not rebill WhatsApp conversations as dashboard credit.
Utility and authentication are usually cheaper than marketing on the Meta invoice. From 1 Oct 2026, in-window utility templates are also billed. Cloud API service uses the utility list rate — no volume tiers. Figures on this page include an 11% VAT estimate; the official invoice is in WhatsApp Manager.